Social Media Marketing New Tricks Web Design

How to Share Your Blog Posts Right Into Your Subscribers’ Inbox

Posted on April 24, 2013 Written by Judi Knight 1 Comment

In honor of the impending demise of Google Reader coming up in July, I wanted to offer an even better way to share your online goodness.

People who write content on their websites need to make it easy for others to access it and unfortunately, those other people, even if they like your content, will forget to go to your website. It is so true.

Some people have used RSS (really simple syndication) feeds to get your content delivered to a feed reader, [Read more...]

Filed Under: E-mail

Build a Better Buffer for Your Tweets

Posted on January 16, 2013 Written by Judi Knight 1 Comment

One of my social media secret weapons that saves me time making and sharing articles on Twitter is called Buffer App. This app lets me schedule my tweets so that they come out at predetermined times throughout the day.

Scheduling your tweets helps to insure that your tweets are being seen by a variety of people, not only the ones that happen to be on Twitter at the same times you are.

When you have a tweet that you want people to take notice of, it is perfectly acceptable to send it out a couple of times a day. Twitter does not want you to send duplicate tweets, so change them up a bit before adding them to your buffer. Other apps including TweetDeck and HootSuite allow you to schedule the tweets, but you have to add them, one at a time. With Buffer App, [Read more...]

Filed Under: Twitter

Change the Name on your Facebook Page and Vanity URL

Posted on December 11, 2012 Written by Michael Earley Leave a Comment

Learn how to change the name on your Facebook page. It used to be that once you picked a username for your Facebook Page (business page not your personal profile), you couldn’t change it, so you were stuck with whatever name you first selected. The good news is that now you get a do-over and are able to change the name of your Facebook page, but just once, so be sure you pick the one that you want.

How To Change the Name of Your Facebook Page

Your Facebook Page Name is the text that people see at the top of a Facebook Page and next to the profile image in the news feed.

Click on “Edit” at the top of your Page, then select “Update Info.”
Now you will be in the “Basic Information” section of your Facebook Page settings.
Look for the “Name” section where it shows your Page’s current name and find the “Request Change” link.
That link will take you to a simple form that allows you to enter the new Page name, say why you are changing it, and provide documentation to support the reason why you are changing it.
Your Done! You’ve learned the 4 steps to change the name of your Facebook page!

You can now also change the vanity URL of your Facebook Page. When you create a Page you are given a weird long URL, which Facebook allows you to change to something more memorable like [Read more...]

Filed Under: Facebook

Give Facebook Some Respect and Gain Some Insight

Posted on December 4, 2012 Written by Judi Knight Leave a Comment

Do you post to Facebook automatically using an RSS feed? Read on to see the effectiveness of posting to Facebook manually vs RSS feeds. Posting manually may take more time, but it can be much more effective.

I have to admit that I have been neglecting my Facebook Page. It has, for sure, taken a back seat to Twitter. Imagine my surprise recently when I looked at my statistics and found that I was now getting more traffic to my website from Facebook than Twitter. I decided right then and there that I needed to give my Facebook Page some more of my love and attention.

In general, I coach people to see where their clients spend the majority of their social marketing time and suggest they spend more of their social media efforts on those channels. And, although it is hard for small business owners to maintain an active presence on each social media channel, I do suggest that every business start and maintain a Facebook Page for their business even if it is not going to be their main channel. Having a Facebook Page is good for SEO since it provides links back to your site and you will irritate your friends by posting your business all over your profile page.

In the past , if Facebook was not going to be someone’s primary marketing channel I recommend that they set up an automated blog feed to Facebook, using a Facebook app called RSS Graffiti. But, after taking a closer look I am not recommending automated Facebook posting any more. [Read more...]

Filed Under: Facebook

Pinterest Has a Secret

Posted on November 27, 2012 Written by Judi Knight 1 Comment

This holiday season, Pinterest is giving us a special gift that’s rarely found on the Internet: more privacy.

They chose the holidays as the perfect time to test one of their most frequently-requested features: secret boards! Now you can create three secret boards. You can use them to keep track of holiday gifts or ideas, to plan a private event or to work on a project you don’t want to share with the world.

You can keep these boards all to yourself or you can share your secret boards with family and friends by inviting them to pin on them with you. If you choose to share your secret board with friends or family, know that another participant may invite someone else to the board. They can also make the board available to an app they use to view Pinterest, or even just take an image from the board and email it to their friends. So, if you want your board to stay secret, make sure you make that clear to anyone you share it with.

To create a secret board from the web, visit your profile and scroll down to the bottom. Then, click Create a Secret Board. You can also click Add+ on the top right-hand corner of Pinterest to select Create Board and turn the Secret button to On.

Thank you, Pinterest, for the gift of privacy.

Filed Under: Pinterest

The Truth About Facebook Couple Pages

Posted on November 20, 2012 Written by Judi Knight Leave a Comment

Have you heard of Facebook Couple Pages? Facebook has received a lot of negative criticism for creating their Facebook couple pages–a new way to view a couples’ Facebook history of relationship interactions from a new URL. In fact, on Facebook’s Couple Page all of 25 comments I read were negative!

If you are “in a relationship” on Facebook and navigate to http://www.facebook.com/us, while being logged in, you may be surprised to see a page show up with pictures of you and your significant other, as well as any non-private interactions (wall-messages, events attended, likes etc.) you share. This is your Facebook couple page.

People seem very freaked out by this, but the fact is that Facebook has had “Friendship Pages” since [Read more...]

Filed Under: Facebook

Twitter Hijacked

Posted on November 14, 2012 Written by Judi Knight Leave a Comment

Was Twitter Hijacked? No, but people have been getting fooled by an email from a source pretending to be twitter. Have you gotten any tweets like this?

someone is saying horrible things about you check it out bit.ly/GHAdbC

hey this guy posted an awful video from that thing you did last week bit.ly/TNFwrF

The most common way a Twitter account gets hijacked is by the account owner accidentally logging into a fake Twitter page. When you login to one of these fake pages that look exactly like a real Twitter Login page and type your password in, the hijackers snag it.

You may get to one of these fake pages by following a link from somewhere. So how can you tell whether a login page is a real Twitter login page? Check the page URL. It may be similar, but it won’t be twitter.com. Once you follow the link, check the URL and don’t enter your password.

If you get any requests to login and change your password that come directly from Twitter, Comcast, Paypal or such, don’t [Read more...]

Filed Under: Twitter

How to Insert Image into the Body of a Gmail Email

Posted on November 9, 2012 Written by Michael Earley Leave a Comment

Search no more for how to insert images into Gmail emails. Here are step-by-step instructions on how:

1. Log-in and go to your main Gmail page.

2. Click the gear in the top right of your Gmail and select “Settings.” (pictured below)

How to Insert Images into Gmail Email Screenshot 1

3. On the top of your settings page you’ll see a navigation menu. Towards the end of this menu you’ll see “Labs”–click that. We are turn on a “Lab” that allows you to Insert Images into Gmail email [Read more...]