Are you in mystery about Hashtags? It is really pretty simple. Hashtags are words or phrases that are used on Social Media apps like Twitter, Instagram, Google+, Facebook and Pinterest to name a few, as a way for people to follow or track a particular subject, business, TV show, webinar or other type of event. Hashtags let people find and join into conversations on different topics. [Read more...]
One of my social media secret weapons that saves me time making and sharing articles on Twitter is called Buffer App. This app lets me schedule my tweets so that they come out at predetermined times throughout the day.
Scheduling your tweets helps to insure that your tweets are being seen by a variety of people, not only the ones that happen to be on Twitter at the same times you are.
When you have a tweet that you want people to take notice of, it is perfectly acceptable to send it out a couple of times a day. Twitter does not want you to send duplicate tweets, so change them up a bit before adding them to your buffer. Other apps including TweetDeck and HootSuite allow you to schedule the tweets, but you have to add them, one at a time. With Buffer App, [Read more...]
Learn how to change the name on your Facebook page. It used to be that once you picked a username for your Facebook Page (business page not your personal profile), you couldn’t change it, so you were stuck with whatever name you first selected. The good news is that now you get a do-over and are able to change the name of your Facebook page, but just once, so be sure you pick the one that you want.
How To Change the Name of Your Facebook Page
Your Facebook Page Name is the text that people see at the top of a Facebook Page and next to the profile image in the news feed.
- Click on “Edit” at the top of your Page, then select “Update Info.”
- Now you will be in the “Basic Information” section of your Facebook Page settings.
- Look for the “Name” section where it shows your Page’s current name and find the “Request Change” link.
- That link will take you to a simple form that allows you to enter the new Page name, say why you are changing it, and provide documentation to support the reason why you are changing it.
- Your Done! You’ve learned the 4 steps to change the name of your Facebook page!
You can now also change the vanity URL of your Facebook Page. When you create a Page you are given a weird long URL, which Facebook allows you to change to something more memorable like [Read more...]
Do you post to Facebook automatically using an RSS feed? Read on to see the effectiveness of posting to Facebook manually vs RSS feeds. Posting manually may take more time, but it can be much more effective.
I have to admit that I have been neglecting my Facebook Page. It has, for sure, taken a back seat to Twitter. Imagine my surprise recently when I looked at my statistics and found that I was now getting more traffic to my website from Facebook than Twitter. I decided right then and there that I needed to give my Facebook Page some more of my love and attention.
In general, I coach people to see where their clients spend the majority of their social marketing time and suggest they spend more of their social media efforts on those channels. And, although it is hard for small business owners to maintain an active presence on each social media channel, I do suggest that every business start and maintain a Facebook Page for their business even if it is not going to be their main channel. Having a Facebook Page is good for SEO since it provides links back to your site and you will irritate your friends by posting your business all over your profile page.
In the past , if Facebook was not going to be someone’s primary marketing channel I recommend that they set up an automated blog feed to Facebook, using a Facebook app called RSS Graffiti. But, after taking a closer look I am not recommending automated Facebook posting any more. [Read more...]
To create a secret board from the web, visit your profile and scroll down to the bottom. Then, click Create a Secret Board. You can also click Add+ on the top right-hand corner of Pinterest to select Create Board and turn the Secret button to On.
Thank you, Pinterest, for the gift of privacy.