New Tricks provides web development and marketing services for small businesses and entrepreneurs who do not have in house marketing departments. Our services are not industry specific. We help a wide variety of businesses take their on-line presence to the next level.
We work with our clients to create branded and effective WordPress websites. We can also create or update your brand and logo, help you put together a focused, do-able social media plan and teach you to implement search engine optimization strategies.
We differentiate ourselves from other web designers by offering experienced based business strategies that you will need in order to create an online presence that converts. New Tricks helps you design your site to get it seen, get it known and get you clients. We teach you how to get results.
Could you do it yourself? Maybe. But when you partner with New Tricks you can focus on your core competencies.
You can work with us in several ways:
Talk it Out Sessions:
You are just starting out and need an on-line presence and want to know your options. You or your business idea is stuck and you don’t know how to proceed. You want to rock your business and want to know how to get started. You have resisted the new media movement but know it’s time to begin. You feel that others have passed you by and it may be too late. You have an old school website and it needs an overhaul. You can do it for others but not yourself, Shoemakers kids and all that… If any of these things ring a bell, let’s schedule some time to talk about it. I listen, I evaluate, I look, teach, I encourage, I refer, I work with you. Its all good. It costs 150.00 for the hour. It is well worth it, you will learn a lot. If we work together in the future, I will deduct the fee from the initial consultation. Click here to get started.
Branding and Logo Development:
You are at the point where you have your business idea in hand and are now up for getting your brand honed and ready for action with the end result being creation of laser messaging and a brilliant logo. This is a process that is going to take a bit of time, introspection and focus. You will do some writing and some talking. We have a worksheet to help you get clear. We will end up knowing exactly what you propose to do, for whom you are doing it, why they will want to buy it from from you and, how will they find you and know they are in the right place. Tall order huh?
We believe that your website is your online storefront and as such it should be the hub of all you do. In these times, even if you have a store or a IRL office, your website should be the place that your clients and your customers will come see you again and again. The good news is that new technology has made getting and keeping up with your on-line presence, easy to do and dare I say fun? If you want to take advantage of the power of digital marketing with all of the free social media tools and the ability to get great search engine ranking without buying it, you must build your new or updated on-line “market space” using a content management website. We build these sites using WordPress.
We love WordPress because it is really easy. People usually need us to get their hosting account and install the free software. They also need for us to set it up for them to look a very specific way, consistent with their logo and branding. We pay special attention to get everything looking and acting just right to include programs to prevent spam and increase search engine optimization. We do however, teach our clients to maintain their sites themselves adding content, photos, videos and so much more. No more calling the web designer every time you need to change or add something. What a concept!
Social Media Training and Management:
Your website shouldn’t be just a brochure or glorified business card. It shouldn’t be just a portfolio of your work. It should and can be the hub of all of your marketing efforts. In this day and age it is possible to level the playing field with larger well established businesses to get your message or products out. It is the window into you business. It is the place that people can come to find you and come back again and again until they know like and trust you enough to become a consumer or a client of yours. But you must attract them, and then begin to build a relationship with them. When you do this when they are ready to buy they will buy from you. New Tricks can help. We offer several service levels. We can help set up your accounts and customize them and we can help you to create a social media plan and either train you to carry it out or help you implement it.